Highly accomplished Senior Communicator and Digital Marketing Strategist with over two decades of experience driving brand development, content strategy, and digital campaigns. Award-winning professional recognized for a 360-degree approach to communication, blending analytical insights with creative solutions to achieve measurable business and communication goals across diverse industries. Expert in optimizing digital presence and user engagement through web psychology, UX, and conversion optimization.
Consultant for TRR (Trygghetsrådet)
Firma Ewa Lindström/Kindbottle (Self-employed)
Jan 2021 - Dec 2024
Stockholm, Stockholm, SE
Provided comprehensive communication and digital marketing consulting services to TRR, focusing on brand management, content strategy, and project leadership.
Art Director / Consultant
Intellecta Corporate
Jan 2006 - Dec 2017
Stockholm, Stockholm, SE
Drove strategic and operational content and marketing initiatives, encompassing brand development, concept creation, and project management for a diverse client portfolio.
Art Director / Consultant
Journalistgruppen
Jan 2000 - Dec 2006
Stockholm, Stockholm, SE
Spearheaded concept development and Art Direction, driving brand positioning and content strategy for various clients.
Art Director, Project Manager, Researcher
Emma Förlag / Tidningen Travel News
Jan 1998 - Dec 1999
Stockholm, Stockholm, SE
Managed art direction, project coordination, and research for a travel industry trade magazine, overseeing external vendor relationships.
Digital Marketing & Sales Analytics
Berghs School of Communication
Jan 2018 - Dec 2020
Planning Executive
Berghs School of Communication
Jan 2013 - Dec 2013
Digital Management
Berghs School of Communication
Jan 2013 - Dec 2013
Design Management
Berghs School of Communication
Jan 2001 - Dec 2001
Newspaper Design
Forsbergs Skola
Jan 1997 - Dec 1997
Journalism (Basic Course)
Poppius Journalistskola
Jan 1996 - Dec 1996
Film Production (16mm)
Kulturama
Jan 1992 - Dec 1992
Google Analytics Certification
Jan 2020
Google Ads Display Certification
Jan 2020
Google Ads Fundamentals Certification
Jan 2020
Google Ads Shopping Certification
Jan 2020
Google Ads Mobile Certification
Jan 2020
Google Ads Search Certification
Jan 2020
Google Ads Video Certification
Jan 2020
TRR: Omställningsstudiestöd (Transition Study Support)
Jan 2021 - Dec 2024
Developed the concept, idea, and film editing for an initiative designed to guide individuals through the process of applying for transition study support with TRR.
LinkedIn: TRR Traffic-Driving Teasers
Jan 2021 - Dec 2024
Created short, engaging video teasers for LinkedIn, designed to drive traffic to TRR.se and enhance online engagement.
Gilbert Restore Website & Branding
Jan 2021 - Dec 2024
Managed the production, optimization, and design of the new gilbertrestore.se website, including the development of a new graphic profile and logo, enhancing brand presence and user experience.
Vasakronan Social Media Ad Campaigns
Jan 2020 - Dec 2024
Developed and executed programmatic display and social media ad campaigns for Vasakronan, focusing on promoting office spaces and retargeting strategies.
TRR: Fokus på Norr (Focus on the North)
Jun 2022 - Jun 2022
Led the visual and content strategy for a live-on-tape broadcast and accompanying website, spotlighting the green transition and labor market needs in northern Sweden.
Swedish Radiation Safety Authority: "450 Shades of Red" Film Series
Jan 2017 - Dec 2017
Co-developed the synopsis and script for a three-part film series for the Swedish Radiation Safety Authority, educating the public on sun exposure risks across different seasons.
Handelsbanken Platinakunder Magazine (Collection)
Jan 2010 - Dec 2015
Provided semi-editorial services for Handelsbanken's exclusive 'Collection' magazine, targeting Platinum customers with high-quality content.
IP-Only Magazine: Fiber, Future & Progress
Jan 2010 - Dec 2015
Contributed to the 'IP-Only' magazine, focusing on fiber technology, future trends, and progress, engaging readers with insightful content.
Guldbladet (Golden Leaf Award)
Industry Recognition
Jan 2017
Recognized for excellence in communication and content creation, acknowledging innovative and impactful work within the industry.
Svenska Designpriset (Swedish Design Award)
Swedish Design Industry
Jan 2017
Awarded for outstanding design work, demonstrating creativity and high standards in visual communication and brand identity.
Svenska Publishingpriset (Swedish Publishing Award)
Swedish Publishing Industry
Jan 2017
Honored for superior publishing achievements, reflecting high-quality content and production in various media formats.
Swedish , English
Digital Marketing
Web Analytics
Communication & Content
Software & Tools
Strategic & Leadership Skills